For those of you who don’t know me. I’m the proverbial man behind the curtain. David Bluman. I am the founder and CEO of Fitness Education Institute. When FEI was founded I was focused solely on connecting the parts of the fitness industry that I felt needed some attention. I have been fortunate that many of my friends and peers in this industry are brilliant educators. I myself still do personal training full time and will occasionally sub for a Group Exercise class. I too am a CEC/CEU provider for ACE, AFAA and NASM.
Why We Are Here
There is a disconnect between science and practice, between education and economy and it is FEI's goal to be able to bring the best of the best to the marketplace. This means being able to bring presenters to facilities that may not otherwise have access or the means to go to see these great instructors at an event. Let’s face it. The cost of education, travel, eating out, shopping at trade shows has gotten out of control. I KNOW that you the fitness professionals are selective at spending your hard earned $ on education. Thus I created FEI.
What We Do
I find host sites for presenters and find presenters host sites for their courses. I can “manage” the “newbie” and help them navigate the waters becoming a presenter and CEC/CEU provider. I can provide mentorship, consulting services, including all business planning, branding, marketing and design services. On some occasions I've managed and provided programming and programs for facilities and individual professionals. If something is out of my specialty I will connect the proper parties.
How We Do It
I have the means to ‘HELP’ connect and promote these “smaller venues/facilities” with the presenter via social media, email and FEI’s website. This helps to build course, presenter and brand awareness for all involved. It’s building a Relationship and Synergism.In some cases a facility wants a certain type of training or a specific presenter so I act as middle man. In other cases I have the opportunity to teach the FEI branded workshops. Courses I've written or co-written with others.